Tang Niu doll

Tang Niu dolls are cultural creative IP figures designed by Xi'an artist Mr. Erqiao, inspired by the Tang Dynasty tri-color glazed pottery figurines in the Shaanxi History Museum. The core features include a Q-version shape with high buns, delicate eyebrows, and a plump moon-like face, dressed in wide-sleeved long skirts. Integrating the cultural heritage of the prosperous Tang Dynasty with modern anime aesthetics, it presents a round and charming demeanor. After debuting at the CCTV Spring Festival Gala in 2016, Tang Niu quickly became a benchmark in China's cultural creative field, spawning a diverse product system including dolls, pillows, comics, and digital collectibles. Collaborating with brands across industries such as tea and Fu brick tea, the first-year sales of co-branded tea bricks exceeded 10 million yuan. As a cultural symbol of Xi'an, Tang Niu has participated in international events like the China-Central Asia Summit, spreading historical stories through comics such as Tang Niu's Silk Road Diary, with a cumulative circulation exceeding 200,000 copies. It is praised as a "messenger of ancient and modern culture". Its success not only promotes the youthful expression of traditional culture but also builds a closed-loop ecosystem covering artistic creation and commercial authorization, becoming a vivid microcosm of China's cultural confidence.

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Tang Niu doll unique feature

1）Integration of Tradition and Modernity

Tangniu dolls are designed based on the image of Tang Dynasty court ladies, with cartoonized features and traditional elements like Tang-style buns and costumes. This combination of classic cultural symbols and modern cute aesthetics makes them both a carrier of historical memory and a trendy cultural product, breaking the barrier between tradition and fashion.

2）Unique Image Recognition

Their distinctive appearance—round faces, big eyes, and smiles with a touch of shyness—creates strong visual recognition. Different from generic dolls, they carry the unique charm of Tang culture, making them easily distinguishable and leaving a deep impression on people.

3）Dual Resonance of Emotion and Culture

They not only arouse people's affection for cute images but also trigger cultural identity with traditional Chinese aesthetics. For Chinese, they are a reminder of national culture; for foreigners, they are a vivid window to understand Tang Dynasty culture, achieving both emotional and cultural resonance.

4）Versatility in Scenarios

Tangniu dolls are suitable for various scenarios: as daily ornaments, collection items, or cultural gifts. Their moderate size and lovely appearance allow them to fit into home decoration, office desks, or travel souvenirs, showing strong adaptability.

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Why We Include tang Niu doll in Our Customized Gift Package Collection

We have included the tang Niu doll in our customized gift package selection for the following key reasons:

Broad Audience Appeal

Tangniu dolls are loved by people of different ages and backgrounds. Children are attracted by their cute appearance; young people appreciate their integration of tradition and fashion; foreigners regard them as a representative of Chinese culture. This wide appeal makes them suitable for various gifting scenarios, from personal presents to cultural exchange gifts.

Strong Customization Potential

They offer rich customization options: changing costumes to match different themes , adding personalized patterns or text, or adjusting sizes. This flexibility allows them to fit perfectly with the theme of the gift package, meet personalized needs, and enhance the uniqueness of the gifts.

Dual Value of Culture and Fashion

As a carrier of Tang culture, they have profound cultural connotations; at the same time, their cute image caters to the aesthetic needs of modern people. This combination of cultural heritage and fashion sense makes them more meaningful than ordinary toys, adding cultural thickness to the gift package.

Symbolism of Blessings and Cultural Identity

Tangniu dolls symbolize prosperity and inheritance of excellent traditional culture. Including them in gift packages can convey wishes for a better life and recognition of cultural roots, making the gifts carry both emotional blessings and cultural significance.